“Down these mean streets a man must go who is not himself mean. . ."
And he'll probably be driving those mean streets in a 1940 Ford Coupe. Preferably black.
If the El Camino is the Steve McQueen of cars, the 1937-40 Ford coupe is the Phillip Marlowe. Kinda tough looking on the outside, but philosophical on the inside. Not flashy, suave, sophisticated, or calling attention to itself, but tough, effective, and not looking for trouble unless it comes looking for him. Yeah, that's what this car is all about: “The cheaper the crook, the gaudier the patter.” Or the car.
All melodrama aside, this may seem an odd Lust for me. Heck, pretty much anything pre-1960s is a bit odd for me, even though I've dipped into preceeding decades a few times (e.g., here, here, and here). I'm not even sure why this particular model caught my fancy: I'm really not that into hot rods, of which this generation of Fords is rightly famous. Chopped, lowered, painted gaudy colors. . . .no thanks. I won't bash 'em but I also won't celebrate 'em.
Then again one could conceivably argue that the '37-'40 Fords marked the start of the mass-produced muscle car, of which I am definitely an aficianado. They weren't factory-produced muscle cars like the later ones, but they had the basics down: largely standard cars that many owners -- often for very particular reasons -- modified into ground-pounding monsters. And for the most part they didn't dress them up like a two dollar hooker -- again, for very particular reasons. I like that. I'm a fan of the sleeper, a wicked fast car that looks like a standard grocery-getter until you step on the gas and all those horses come roaring to life.
On top of that, it's a very handsome car, IMO. It's got a nice balance, not too chromed up (usually), and with more of a modern form to it than many others from that period. You can kind of see the direction that automobile design is heading, from the big carriages-on-wheels to a more modern, sleeker, and more aerodynamic design.