1956 Fargo Truck
In the course of looking up something else, I came upon a reference to "Fargo" trucks built by Chrysler. I had never heard of such a thing before, so I followed the hyperlinks to this article at allpar.com, which tells the story.
The Fargo brand name originated in 1928, and was used on commercial vehicles sold through Chrysler-Plymouth dealers. After Chrysler acquired Dodge, all of its U.S. trucks were branded as Dodges or Plymouths, and the Fargo name was used only on trucks sold through Plymouth dealers in Canada, and in certain other export markets.
On some 1930s Canadian models, Chrysler took a Dodge truck and gave it Plymouth front body panels to make it into a Fargo. However, most Fargos were just Dodges with a few Canada-specific details. As time went on, economic efficiency concerns forced Fargo trucks to become increasingly de-contented, until they were almost indistinguishable from their American cousins. Chrysler finally "rationalized" the Fargo brand name clean out of existence in 1972.
The delightful 1956 Fargo pictured here (in a photo from Wikipedia) is basically a '56 Dodge with Fargo badging and trim and a Canada-only hood that opened from the side. Another example of the distinctive Fargo hood can be seen here. As far as I know, these were the only vehicles being made in North America in the 1950s with a hood that worked this way.
When the Fargos finally got modern "alligator" hoods for the 1957 model year, Chrysler's Canadian ad agency waxed ecstatic over this great engineering advancement. That advancement came at a price. The side-opening hood may have been impractical and anachronistic, but it's unique and it looks cool. Isn't that what really matters?
I'm not a truck person, but for some reason I find the idea of exploring the Great White North in a Fargo with side-opening hood panels very appealing.
--Cookie the Dog's Owner, eh?