
I don't put many Ferraris in
Car Lust--not because I don't desire them, but because it almost seems too easy, too obvious. How could one
not lust after a Ferrari?
Still, the Ferrari 550 Maranello has been too glaring an oversight to continue to omit.
The
Maranello was on the leading edge of Ferrari's resurgence in the 1990s.
While preening 1980s Ferraris like the 3.2 Mondial and 308 GTB were
easy pickings for Corvettes and even a well-driven Camaro IROC-Z, the
Maranello took Ferrari back to its roots--legitimately world-beating
handling and power, married with a newfound refinement and comfort.
Incredibly beautiful, especially in
gun-metal gray, comfortable, and capable of both supercar performance
at the track and comfortable triple-digit cruising on the Autostrada, the Maranello became the instant gold standard both for hard-edged supercars and grand tourers.
The
Maranello also kicked off the infatuation with steering-wheel-mounted
paddle shifters--an innovation that until that point was available only
in Formula 1 cars and video games.

Its
combination of sensuous styling and engineering, combined with its
almost Germanic execution, made the 550 Maranello worthy of both
knee-shaking lust and clear-eyed, well-reasoned respect.
--Chris H.
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